Shift New Belgium is a craft beer brewed by New Belgium Brewing Company

Shift New Belgium is a craft beer brewed by New Belgium Brewing Company

Key Features of Shift New Belgium:

1. Style:

   • Shift is classified as a Session IPA (India Pale Ale), which is a variation of the traditional IPA but with a lighter body and lower alcohol content. This makes it ideal for drinking over an extended period, without becoming overly intense or heavy.

2. Alcohol Content:

   • Shift has an ABV (alcohol by volume) of around 4.0%, which is relatively low compared to most IPAs. This lower ABV makes it easier to enjoy several servings in a session without feeling too strong or overwhelming.

3. Flavor Profile:

   • Shift is known for its hoppy, citrus-forward flavor with notes of grapefruit and pine, common in IPAs. However, it’s not as bitter as many traditional IPAs, making it smoother and more approachable for those new to the style or who prefer a more balanced beer.

   • The beer also has malt sweetness to balance out the bitterness from the hops, providing a refreshing finish.

4. Appearance:

   • Shift has a golden, amber color with a slight haziness. It often pours with a thick white head, which is common for many hoppy beers.

5. Drinkability:

   • With its low alcohol content and balanced flavor, Shift is designed for easy drinkability. It's the type of beer you can have multiple servings of in one sitting, whether you're relaxing at home, hanging out with friends, or enjoying a BBQ.

6. Packaging:

   • Shift New Belgium is typically available in cans and bottles, with a unique, eye-catching design that features the word "Shift" in bold letters, often accompanied by vibrant and artistic artwork reflecting the playful nature of the brand.

7. Brewing and Brand:

   • New Belgium Brewing Company, the creator of Shift, is one of the largest craft breweries in the U.S. They are well-known for producing a variety of unique, high-quality beers with a strong commitment to sustainability and environmental responsibility.

   • New Belgium has earned a reputation for iconic beers like Fat Tire Amber Ale, and Shift is another popular product within their lineup, designed to appeal to those who enjoy flavorful beers but want a lighter, more sessionable option.

Ideal For:

• Beer lovers who enjoy IPAs but prefer a lighter, less bitter version.

• Those looking for a session beer to enjoy throughout an evening without becoming overwhelmed by alcohol content.

• People who want a refreshing, hoppy beer that's still easy to drink and has good balance.

Conclusion:

Shift New Belgium is a refreshing, easy-drinking session IPA with a solid balance of hops, citrus flavors, and malt sweetness. Its lower alcohol content makes it perfect for a long drinking session, and its smooth, flavorful profile makes it an accessible choice for those who want a hoppy beer without the intense bitterness often associated with traditional IPAs.